Communication
that makes sense

At Seesame, you are bound to find an experienced team of communication experts. We know what affects people’s behaviour and we do the right things that augment both relations and business results.

Our clients

Energy & Utilities
naftapowerup
Banking, Insurance & Proffesional Services
edenredEnterprise Investorsgrant thorntononliaovbscreening solutionsTopforexunion
Technology
at&tBenestraDellHack Trophyposamschneider electric
Healthcare
abbvieaifpBiogenessityImunoglukanJanssenMSDpfizertevaUVEA Mediklinik
Lifestyle
AdidasBevcanCBAdriving academyf&fhenkelhubertikeamagnesiamattonishellslovakia ring
Manufacturing, Industrials & Development
AdientcrhdkvENVI-PAKforest europefoxconnISAisoverJTREsamsungSlovalcoTMRYIT
Education & Public Policy Campaigns
OZ AmazonkyEU OSHAeuropska komisiaKonšpirátori.skKrajina záchrancovmagnaSlovensko.Digitalsposasvetielko nadeje

Our team

Michaela Benedigová
Managing Director

Although Michaela has been working in marketing, PR and communication for 20 years, she never ceases to find pleasure in finding answers to intriguing business questions. Moreover, she still manages to maintain her ability to see problems in a broader context and “from above”. As the Seesame Managing Director, she motivates her colleagues to not settle, but to constantly educate and develop themselves. She is also a firm believer that a company or brand reputation must be earned. Her specialization is in reputation management programs, issue management and crisis communication. Having worked on various international projects, Michaela also acts as a co-chair of the EMEA's largest network of independent PR agencies PROI, and as such is always full of inspiration from abroad.


Education:
MBA Webster University, St. Louis, USA; Master's degree in Journalism, Faculty of Arts, Comenius University, Bratislava


Sector specialization:
Energy & Utilities, Healthcare, Manufacturing & Industrials

Juraj Caránek
Strategist

Juraj has been in his field for a long time, but the longer his experience, the more he enjoys experimenting with the obvious and looking at things from fresh perspectives. Always looking at issues and opportunities in context, Juraj never relies on the first obvious idea. He enjoys complex and demanding topics, taking pleasure in making them simpler for the benefit of common people. He often works on several thematically diverse projects at once and actually enjoys the fact that he has to face a different challenge every minute – call it hyperactivity or multi-tasking, as you like. Juraj keeps his eyes open for non-traditional assignments and clients, always looking forward to group discussions aimed at developing efficient and meaningful solutions.


Education:
Master’s degree in Marketing, Faculty of Management, Comenius University, Bratislava


Sector specialization:
FMCG, Technology, Construction

Adriana Čatlošová
Strategist

Adriana has the ability to take a detached perspective and evaluate things with a cool head. With her keen sense for the detail, she analyses a vast amount of information and considers a variety of scenarios before making up her mind. Thanks to this approach, she easily navigates even critical situations, responding promptly whenever things start going south. Her ideas are often supported by a thorough analysis of surveys and data, which she relies on particularly in the energy sector. With urban and real estate development also being close to her heart, she is convinced that open communication and dialog with the public are crucial to the introduction of major development projects into the life of the city and its citizens.


Education:
Master’s degree in Banking and Insurance, Faculty of Management, Comenius University, Bratislava;
Institute of International Relations and Comparative Law, Comenius University, Bratislava


Sector specialization:
Energy and Utilities, Construction and Real estate, Healthcare

Peter Jančárik
Strategist

Peter brings order even into complex assignments and issues. When seeking solutions, he always tries to see things through a new lens, making efforts to do things differently and giving each and every idea a second thought. His approach, which relies heavily on digital tools, new channels and technologies, often leads him to unusual solutions. It is such approach that allows him to get through to just the kind of people that his clients want to appeal to. Peter always aims for win-win situations, staying focused on the outcome of his efforts. Although he looks at projects through his clients’ eyes, he can be critical at times, especially when he evaluates a proposed solution as not good enough.


Education:
M.A. in Political Science, Central European University, Budapest


Sector specialization:
Healthcare, Energy and Utilities, Technology

Richard Menczer
Strategist & Content Specialist

With his projects ranging from FMCG to industrials, Richard’s creative content combine his extensive sector-specific and general knowledge with long-term communication experience. He has the ability to see every assignment from various perspectives, which makes the outcome of his work attractive and unprecedented. He always tries to build his topics on two strong “legs”: analytical basis and an empathic approach to the target group. Not just theoretically, but – as long as the situation allows – also practically, which is why the finance and technology sectors are closest to his heart.


Education:
Master’s degree in Journalism and Political Science, Faculty of Arts, Comenius University, Bratislava;
Free University, Berlin


Sector specialization:
Finance, Transport and Logistics, Technology, Manufacturing & Industrials

Eva Stančíková
Finance Manager

Eva has been our clients’ guarantee when it comes to transparent and efficient finance management. Continually providing her colleagues with valuable advice in financial and accounting matters, she ensures that auditors and tax inspectors always leave our company with words of praise. In addition, she makes sure that her colleagues from the client teams have all the materials and technology they require.


Education:
Master’s degree in Auditing and Accounting, Faculty of Economic Informatics, University of Economics, Bratislava

Anna Michalková
Head of Public Affairs & Partner

Her main domain are public affairs and advocacy. Thanks to her previous activity in American Chamber of Commerce she is proficient at networking and has a detailed knowledge of many sectors' affairs. Therefore she knows how to attentively listen to clients and with chirurgical accuracy suggest conceptual solutions in relation to state representatives, its organs and other stakeholders. She enjoys political analysis, not only on Slovak or European scene, but global as well. She enjoys learning and that's why she will never avoid any challenges.


Education:
Master's degree in Social Science, Uppsala University, Sweden


Sector specialization:
Energy & Utilities, Healthcare, Shared Service Centers

Zuzana Ozanová
Account Manager

Zuzana runs the Employer Branding team and is a specialist in internal and corporate communication. She sincerely believes that a consultant should try to make a real change and not just “put lipstick on a pig”. She has long been advising multinational companies on how to appropriately localize their strategies to make impact in Slovakia. Prior to joining Seesame, she worked in a global auditing company. Since high school she studied in the United States, where she has developed a relationship towards urbanism and urban development. Her most popular places are her family cabin in Kováčova and the corner of 23rd & Fifth Avenue in New York.


Education:
Bachelor’s degree in Economics and Film Studies, Connecticut College, Connecticut, USA;
International Baccalaureate, United World College USA, New Mexico, USA


Sector specialization:
SSCs, Real Estate, Manufacturing

Zuzana Sopková
Head of Consumer Care

For her clients Zuzana seeks solutions that are unusual, effective, and feasible all at once. Unless she is on the phone or immersed in organizing something, you are likely to find her browsing through a pile of magazines and newspapers. That allows her to use the knowledge gained to come up with creative solutions for her clients. She is at home in the sphere of fashion and lifestyle both as a woman and a communication expert, her major domain being product communication. Before she writes a single word about a product, she thoroughly studies each and every detail. With an approach like that, she can weigh the potential of available communication tools and find the most effective way of communicating what her client requires.


Education:
Master’s degree in Mass Media Studies and Slovak, Faculty of Arts, Prešov University, Prešov


Sector specialization:
FMCG, Lifestyle

Tomáš Grečko
Head of Editorial Team

Currently working as Editor-in-Chief of the editorial team responsible for creating text and multimedia content for brands’ own media channels as well as native formats for traditional and new media. Upon receiving a university diploma in European Studies from Comenius University, he started off his career as a television editor, mostly covering national political affairs, especially topics and issues related to human rights. Three years later, he joined a communication agency, where he gradually worked his way up from a junior position to a communication strategist. As well as being Editor-in-Chief since 2017, he has also helped establish the project Konšpirátori.sk – an initiative that brings together various experts to compile and continually update a list of conspiracy websites in the Slovak and Czech Republics.


Education:
Master’s degree in European Studies, Faculty of Social and Economic Sciences, Comenius University, Bratislava


Sector specialization:
technologies, innovations, R&D, business

Elena Valovičová
Strategist

She has a fondness for words rather than figures. She likes to get involved in public affairs projects, continually broadening her knowledge of legislation that determines her clients’ businesses. Drawing on the experience she previously gained from working in an international concern and the sphere of state administration, she primarily focuses on internal corporate communication – presentations of corporate strategies and values, employee motivation, and internal communication campaigns. She makes every effort to introduce novel ideas into projects, always reading between the lines to make sure she understands her clients’ expectations.


Education:
Master’s degree in Foreign Trade, Faculty of Commerce, University of Economics, Bratislava


Sector specialization:
Utilities, FMCG, Shared Service Centres, Healthcare

Michaela Lukovičová
Account Manager

Michaela enjoys finding ways to interconnect topics and activities of several different clients, as she likes to create partnerships that are equally beneficial to all parties involved. Preferring a rational approach, she looks for simple solutions to even the most complicated of situations. When weighing several possible solutions, she always picks those that can substantially impact her clients’ business. Needless to say, she has a dislike for solutions that have no real effect or activities that are a mere waste of money.


Education:
Master’s degree in European Studies and International Relations, Faculty of Social and Economic Sciences, Comenius University, Bratislava


Sector specialization:
Food, Household, Automotive Industry

Marta Turóciová
Media Specialist

Marta took to browsing magazines long before she learned to read. As a prime example of someone who managed to transform their hobby of strolling from one news agent to another into a serious day-to-day job, she is on friendly terms with practically all journalists and knows people even from media that are yet to emerge. She looks for media-related opportunities that her product clients can benefit from, producing a number of quality outcomes. Her eyes never missing a thing, she knows what goes on in the media more than Google ever does.


Education:
Business and entrepreneurship, Girls’ Vocational School, Banská Bystrica


Sector specialization:
FMCG

Adam Cagáň
Content Specialist

What Adam likes most are the types of campaigns, in which he can make use of new technologies, digital tools, and social networks. He does not like leaving his iPhone unattended – it is, after all, his connection to all sorts of social channels. When communicating with his clients, he draws on his strategic sales background, which allows him to size up the target group and choose the most appropriate communication channel. With an extensive experience in blogging, he simply loves inventing headlines and short copy-texts.


Education:
Master’s degree in Strategic Management, Faculty of Management, Comenius University, Bratislava


Sector specialization:
Energy & Utilities, Education, Healthcare, Technology

Jana Lavrinčíková
Account Manager

Jana's greatest strength are her listening skills. At the same time no one can predict what she's going to say or what observation is she going to make. It appears that apart from online and offline world she sees a third one that connects them. While managing projects she is efficiently analytical and prefers systematic approach and quantifiable deeds. Her previous experiences with managing marketing for YIT are of great help. Before that she worked in HR, which makes her suitable for internal communication.


Education:
Master's degree from The Faculty of Commerce, UE, Bratislava


Sector specialization:
Healthcare, Development

Jana Sadivová
Account Manager

Studying law and criminology allowed her to gain critical approach in dealing with problems. She seeks rational reasoning and prefers effective approach. She values people who are organized just as she is in her media analysis. Her attention to detail is put in use on event projects. She'd rather think hard and long, than not to have a solution that is original and guarantees results.


Education:
Master's degree in Protection of Persons and Property, Academy of the Police Force, Bratislava


Sector specialization:
FMCG, Lifestyle

Robert Antl
Research Specialist

Robo specialises in work with data, research, and sector monitoring. He helps our team and clients by supplying relevant information and overview about current events in various sectors, important market players, customer behaviour or the success of new campaigns. Every piece of data that comes through his hands must have a high informational value and must be accurate to a tee.


Education:
Master's degree in geography and cartography, PriF UK, Bratislava
Institute for international relations and law approximation, UK, Bratislava


Sector specialization:
Healthcare, Industry, Finance

Miroslava Džupinová
Account Manager

Miroslava got her experiences with marketing and campaign management in the tough sector of NGOs. For instance, she stands behind the well-known project Vystrihaj sa Slovensko from Liga proti rakovine. Thanks to these experiences she can be creative even when it comes to challenging healthcare themes. During her studies she interned at several newspapers with focus on tourism and international reporting, where she gathered valuable insight into the world of media.


Education:
Master’s degree in Mass Media Communication, Faculty of Mass Media Communication, University of Ss. Cyril and Methodius, Trnava


Sector specialization:
Healthcare

Vladimíra Bunčáková
Account Manager

Vladimíra finds delight in complex projects, from communication with media, through preparing campaigns, to social media. She is a skilled event and conference organiser. Flexibility is one of her strong traits and she is always ready to pick up the phone and arrange anything. She is at her most happiest when her days are used to their fullest potential.


Education:
Master's degree in sales and marketing, UE, Bratislava


Sector specialization:
Healthcare, Household

Alexandra Strapáková
Account Manager

Alexandra has been an irreplaceable part of our product team since 2013. She joined our team when she was 19, shortly after the beginning of her university studies, which shows that she does not back down from a good challenge. Her time management skills are nearly perfect and she is able to effortlessly balance school and work at the same time. An average result is never enough for her.


Education:
Master's degree in Economics and Management, University of Economics, Bratislava


Sector specialization:
Lifestyle, Household

Marianna Dúbravická
Junior Account Manager

Marianna gained her first work experience during her university study, which is probably why she can manage her time very well and her standard job performance does not drop below 101%. Although her knowledge is really thorough as far as media go in general, she focuses on the health care sector in particular so there is no health care topic or question in this world that will take her by surprise. A dab hand at organising events, she likes to be systematic and methodical at all times, which is why her calendar looks a bit like a Tetris champion’s computer screen.


Education:
Master’s degree in Marketing Communication, Faculty of Mass Media Communication, University of Ss. Cyril and Methodius, Trnava (ongoing)


Sector specialization:
Healthcare

Lucia Milanová
Policy and Content Specialist

In our team, Lucia specialises in public affairs, managing health care and non-profit sector projects in particular. Previously, she worked for a non-government organisation called GLOBSEC, where she was responsible for corporate partnerships. Thanks to her thorough knowledge of political and current affairs, she will not be taken unawares even by the most treacherous of questions. What she loves most of all is working on projects that are beneficial to society. On top of it all, she likes reading books and exploring the universe.


Education:
Master’s degree in International Relations, Matej Bel University, Banská Bystrica


Sector specialization:
Healthcare

Silvia Hrinková
Account Manager

Silvia joined our team as a fresh graduate, having previously worked as a volunteer in a non-profit organisation working with young people. Being a methodical perfectionist and endowed with academic thinking, she is a dab hand at organising events. Shunning monotony, she spends her free time studying foreign languages and travelling.


Education:
Master’s degree in English Language and Literature, Masaryk University, Brno


Sector specialization:
Household, Automotive, FMCG

Ľubomíra Lettrichová
Account Manager

Ľubka started gaining experience in the world of media early on during her university studies, working on projects for a radio station, a television company, a web portal, and even a press agency. Thanks to this wide-ranging experience, she soon learnt to type really fast and respond promptly to the latest events and developments. When Ľubka decided to enter the world of Public Relations several years later, she specialised in product communication. She can manage her time so well that her mobile phone notifications are harmonised as perfectly as a symphonic orchestra.


Education:
Master’s degree in Journalism, Comenius University, Bratislava


Sector specialization:
FMCG, Fashion

Monika Villemová
Account Manager

Greatly fond of organising events since her early childhood, Monika always has Plans B to Z at the ready. Finding what cannot be found and unearthing just about any contact details necessary are tasks that she sees as a professional honour. Schooled in linguistics, she ensures our entire team maintains a high level of grammar awareness and stylistic refinement.


Education:
Master’s degree in Slovak and German, Faculty of Education, Bratislava


Sector specialization:
Development, SSC

Peter Višňovský
Visual Arts

In the field, Peter is a multifunctional personality, combining the responsibilities of a photographer, a sound engineer, a director, and a couple of cameramen at once. When creating a video, he always looks for a story, keen to show things as naturally as possible, with no embellishments whatsoever. Previously, he spent five years working for the SME daily, doing culture and sport broadcasts and shooting short documentaries, feature films, and music videos along the way. His work is guided by Robert Capa’s watchword: “If your pictures aren't good enough, you aren't close enough.”


Education:
Master’s degree in Mass Media Communication, Faculty of Mass Media Communication, University of Ss. Cyril and Methodius, Trnava

Dominika Pišťanská
Content Specialist

Dominika is an experienced navigator in the seas of text, having learnt to swim in them early on in her life. She got her feet wet for the first time working for a regional newspaper, subsequently venturing into increasingly tumultuous streams, which eventually carried her into the world of public television reporting. After almost six years of swimming in the pool of international politics, she went on to try an entirely different sphere, training for a position in Public Relations. Although she can easily cope with internet data mining, she still prefers collecting her own fieldwork material doing interviews and running reports. Being particularly fond of combining light blog content with complex analysis, she has grown fond of bringing human stories to viewers and readers. Uncompromising when it comes to grammatical mistakes, she loves apt points and fresh metaphors.


Education:
Master’s degree in Journalism, Comenius University, Bratislava


Sector specialization:
Lifestyle, Popular Science, Design, Healthcare, Business, Interviews

Barbora Oláhová
Online Specialist

As far as content goes, Barbora is a multi-instrumentalist with experience in a wide spectrum of projects, ranging from editorials to websites. She has worked in all kinds of positions at that, from an editor, through a project manager, to a visual editor, to name but a few. Her motto is still the same, though – “Print’s not dead!” She keeps on adding to her collection of magazines, guarding it as if it were treasure. Her career at Seesame took off during her university studies. Although she subsequently popped off to do some design work for Milk and content work for Folk, she soon joined our team again.


Education:
Master’s degree in Marketing Communication, Faculty of Arts, Comenius University, Bratislava

Juraj Čief
Online Specialist

Juraj enjoys developing creative concepts and analysing things in particular. His speciality being social networks and online strategy campaigns, he lets no recent developments or brand new trends pass unnoticed, coming up with new ways of communicating messages just a tad more effectively on a daily basis. His career began during his university studies, in the course of which he worked on a number of projects for various online agencies.


Education:
Master’s degree in Marketing Communication, Faculty of Arts, Comenius University, Bratislava


Sector specialization:
FMCG

Petra Nečasová
Account Manager

Passionate about accessible and sustainable urban mobility in particular, Petra has been putting her enthusiasm for regional development to good use at school as well as at work. In the course of her study focused on regional economics, she has had a chance to see how public administration and non-profit sector organisations work, which is why she sees things hiding behind local development initiatives in a wider perspective. Another thing that is put to good use in her work is the experience she gained during her study trips abroad. At Seesame, she specialises in development projects, content generation, and corporate communication.


Education:
Engineering degree in Regional Development and Administration, ESF, Masaryk University, Brno (ongoing)


Sector specialization:
Development, Lifestyle

Simona Kroláková
Assistant

Simona is an eagle-eyed stickler for detail who lets no discrepancy pass unnoticed. Systematic at all times, she loves to keep everything organised, ensuring all figures add up at all costs. Being particularly good at precise reports and process monitoring, she never gets lost in Excel spreadsheets of any complexity.


Education:
Bachelor’s degree in International Business, University of Economics, Bratislava (ongoing)


Sector specialization:
Lifestyle, Household

Martin Špeťko
Graphics designer

Computer graphics are not just work for Martin, who swapped his pencils and paper for a mouse and a monitor at an early age. Thanks to his head start, he finds it easier to keep in touch with the fast-developing field of graphic design, though. To stay on top of things, he also reads various blogs written by both well-known and emerging designers and visual artists. Preferring simple and clear visual solutions, he thinks of brand-related graphic design as something that is not just supposed to be attractive, but functional and representative of brands’ messages and values just as well.


Education:
Digital media graphics designer, Secondary Vocational School of Information Technologies, Banská Bystrica

Eva Hudáková
Graphic Designer

Eva is a versatile designer. She studied animation, later specialised in product design, and currently focuses on graphic design. She’s naturally curious, keen to try new things and take new styles to perfection. She draws inspiration everywhere she goes – unless she’s walking down the street immersed in a book.


Education:
MFA degree in Industrial Design, Slovak University of Technology, Bratislava

Martin Malina
Junior Graphic Designer

Martin is a great asset to our graphic design team. In addition to specialising in digital graphics and illustration, he is also enthusiastic about drawing, typography, and traditional graphic techniques, perfecting his thumbprint at Ateliér Perinbaba in Nová Cvernovka.


Education:
Bachelor’s degree in Media Design, Pan-European University, Bratislava (ongoing)

Zuzana Szigetiová
Finance Manager

Performing a large number of operations on a daily basis, Zuzana ensures that our clients always get their invoices on time. She breaks down all of their costs, providing each and every client with a microworld of their own. She is always ready to help her colleagues when they seek practical solutions. Thanks to her bookkeeping skills, 17 years of experience and a sense of responsibility, she makes sure that her colleagues meet all important deadlines and comply with tax-related legislation.


Education:
General Economics, Secondary School of Economics

Dominika Pišteková
Finance Manager

Before she joined the finance department, she spent a few year as a Seesame Office Assistant. It fostered her attention to detail which she puts into practice in her work with finances. She likes to be systematic in every aspect of her work, be it people management or work with data.


Education:
Economy and Accounting, OA, Bratislava

Jakub Dolník
Office Manager

Jakub is the first person you will see upon entering our premises. Making sure our company operates without any incidents, he is responsible for keeping all meetings under control and making any arrangements that our team members might need. On top of it all, he’s always in a good mood, ready to get issues over with in no time.


Education:
Mechanics-mechatronics, Integrated Secondary School, Nováky

Our services

Public Relations
Good reputation can turn your brand into a love brand, drive your sales, generate buzz and recommendations or provide support during a crisis.
Customers do not want just to hear about brands – they want to interact with them. We create authentic stories and meaningful conversations with your consumers across all available communication channels and work actively with the media, communities, opinion leaders as well as employees. In the case of emergency our specialists become a part of the client’s crisis management team. We mitigate the impact and elaborate the recovery plan.
Take a look at our case studies
Marketing
We create the identity of brands, products and services and develop their unique DNA built on the benefits and value they deliver.
When it comes to marketing, we think strategically. Product leaflet, video spot or even an ordinary letterhead will deliver only if they are truly linked to the benefits and value your brand is built on. We motivate your customers to action, monitor their behaviour and use data to design content and develop functional campaigns. Our solutions help you to sell your products and support your brand awareness and recall.
Take a look at our case studies
Digital
Communication is digital, taking place across a wide range of channels and social media in real time. You better be prepared for it.
We help our clients to build their digital ‘self’. Out specialists develop and take care of their websites, social networks, as well as smartphone apps. Virtual reality gives us brand new range of possibilities. When designing solutions, we consult the users for whom these very solutions are developed. UX testing is our mantra. Our digital projects always have clearly stated performance objectives that are continually evaluated.
Take a look at our case studies
Public Affairs
Sometimes, businesses need to fight for their cause. However, good solutions are achieved through a cultivated dialogue.
We help our clients to engage in a constructive dialogue with the representatives of state administration, institutions, unions and stakeholder associations. We always strive for win-win situations. By mapping the web of relationships around projects, companies and brands, we identify the ambassadors and opinion leaders, who share the values of our clients and help to promote them. We assist in converging even the seemingly remote interests.
Take a look at our case studies
Trainings
In Sesame’s training centre, you will meet an experienced team of communication experts. We do not offer only a single training but a thousand tailor-made combinations.
Today, genuine brand stories are written primarily by the people, who present these brands to customers or other target segments on a daily basis. In our training centre, we prepare our clients for communication with journalists, customers or business partners, train them to present their organisation and its products in the media and elsewhere and also how not to get entangled in the web of social media and how to manage communication during a crisis.
Take a look at our case studies

International partnership

We are a member of PROI Worldwide, the largest global network of independent agencies. We have more than 60 partners in 50 countries on five continents.

Awards

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