The Central European healthcare sector is characterised by its complexity. On one side, there is the complicated, politically sensitive and unstable legal background, together with a natural tension in the relationship of state, insurance houses, and the providers. On the other side stands the patient – confronted with the dazzling multitude of new information, but also demanding the best available treatment and healthcare. In such multi-layered environment, understanding of the existing relations and management of the external and internal communication in a strategic manner become the decisive factors for achieving business success.

The field of healthcare and pharmacy, on which we focus since 1997, is one of our key areas of expertise. Thanks to our rich experience, perfect knowledge of the pharmaceutical market and healthcare legislation, the professionalism and high ethical standard of our consultants, we are able to provide support for the businesses of our clients not only in development of relations with specialists, patient organisations, or in product communication, but also in corporate and awareness campaigns, issue management and public affairs.